20 best marketing design tools for brand promotion and social media content [2024]

Here’s how you can benefit from the right design tool: faster production, better on-brand content, higher conversion, multi-channel distribution, and lower costs. All marketers want this, no doubt.

But how do you find one that does all this and fits into your workflow?

To give you a complete answer, we compared over 70 tools and focused on the following: ease of use, ease of scaling, brand consistency, collaboration options, and export options. For an extra edge, we also took into account the AI potential.

The post was inspired by our own solution-seeking process, which is why it offers details you won’t find anywhere else (such as marketing-specific benefits and roadmaps). We’ve been in the design business for 15 years and understand the role of great visuals in marketing.

This article will give you a detailed summary of the best tools we found, and show you why they might or might not be for you.

1. Creatopy

Create, personalize, scale, and serve premium ads for your campaign. Creatopy is an AI-driven creative automation platform that provides a complete ad-making solution, which made it our #1 choice. It’s excellent for businesses of all sizes – from creative teams to enterprises.

2. Marq

Marq allows you to make your own recognizable brand templates. From pitch decks to social posts, and proposals to one-sheets, Marq makes it easy for anyone in your organization to quickly deliver customized on-brand content.

3. Appy Pie Design

Appy Pie Design is an innovative platform for designing a range of visual content for marketing purposes. It enables users with no design experience to create attention-grabbing content with generative AI technology. You can create social media posts, banners, flyers, and more in a few minutes. Its Poster Maker helps you generate attractive posters that engage your audience and elevate your brand’s online presence.

4. Venngage

Venngage is a user-friendly online tool for creating infographics and other visual content like charts and reports. It offers templates and customization for effective data visualization and storytelling.

5. designstripe

designstripe is the easiest way to create social media assets for your business. Powered by AI, you can go from an idea to a complete post in seconds, with content that’s always on topic, and always on brand. Create remarkable social media posts, ads, and captions for all of your feeds in an instant, without effort.

6. Designmodo

Designmodo is an all-in-one solution to create website and newsletter designs that impress and engage your audience. Create your email templates and websites 20x faster, with no design limitations and no need for coding skills.

7. Siter

Siter is a no-code website builder that allows full creative freedom. Design pages that will stay on brand, deliver your message, and convert.

8. Glorify

With Glorify, you can create all your e-commerce assets (ads, banners, and posts) in as little as 6 seconds. Get started with over 11,000 premium templates and use AI tools to design your next campaign.

9. Visme

Visme is a real Swiss army knife for visual content. On a single platform, you can create presentations, documents, data visualizations, and videos, and make everything match your brand and message.

10. PosterMyWall

PosterMyWall is perfect for businesses who want to increase their marketing presence but don’t have the time. Get templates for any type of digital content, quickly add your branding and message, and you’re good to go.

11. Pictory

Pictory allows you to turn any type of content into highly shareable videos using the power of AI. It’s a fast, scalable, and affordable solution to generating more leads and boosting your sales.

12. Sivi

Sivi turns your business content into premium visuals in just 2 minutes. With specialized generative AI models, you can make product banners, display ads, and any type of graphic you need.

13. Modyfi

Modyfi combines graphic design with AI-powered tools to bring you next-generation marketing visuals. Design, iterate, and collaborate on one single platform, directly in your browser.

14. DesignCap

DesignCap is a user-friendly online graphic design tool that simplifies creating stunning visuals. With a wide range of templates and intuitive features, it empowers users to design eye-catching graphics effortlessly.

15. Piktochart

Piktochart is a self-service tool that helps people communicate complex or data-heavy information more effectively through visuals. Piktochart is a self-service tool that helps people communicate complex or data-heavy information more effectively through visuals.

16. DocHipo

DocHipo is an easy-to-use graphic design tool that helps business users create beautiful documents within minutes. It offers professionally designed templates for marketing collateral such as flyers, posters, presentations, brochures, banners, social media, and ad graphics for various use cases.

17. Creatosaurus

Creatosaurus is a platform where you can bring all your marketing ideas to life – curate, design, write, edit, schedule, and analyze. It’s excellent for distributed teams and businesses that want to create more high-quality content in less time.

18. Baseline

Baseline makes everything related to branding super simple by combining branding with automation. It helps you set up a solid brand guide with easy-to-follow steps and automatically uses your brand assets to create on-brand designs and content.

19. PicCollage

PicCollage is a fun, creative, and easy-to-use collage-making and photo-editing app that allows you to easily stay connected with your audience.

20. Lightworks

Lightworks is a premium video editing software for marketers who need videos that stand out everywhere. It offers Hollywood-level video editing which is actually used by Hollywood.